WordPress InfusionSoft Integration
Posted on 03. Jul, 2010 by Steve in Mailing List Softwares, Tips & Tricks

InfusionSoft WordPress Integration Provides Multitude of Benefits
InfusionSoft continues to capture a larger percentage of the email marketing/autoresponder market. It continues to add additional features and products that make InfusionSoft an obvious choice for many WordPress webmasters. Along with email marketing, InfusionSoft now offers additional features such as Opportunity Management, Billing and Collections, Shopping Cart, and much more. As it continues to become a more robust and multi-faceted system, more and more WordPress websites will become integrated with InfusionSoft.
Benefits of InfusionSoft WordPress Integration
1. Email Marketing Features
- Using the InfusionSoft form generator, you can quickly specify what fields you want to include, and when someone signs up for your list, they will be automatically added to your InfusionSoft Customer Database.
- Using the Drag and Drop editor, designing your emails is simple. This ensures that you can effectively promote your brand and your website by adding your logo, choosing the right colors, and much more.
- Easily segment your marketing campaigns in order to get the most out of your readers. You can even segment your audience based on the list they joined, the emails that they have opened, and even by products that they have already purchased.
- When it comes to tracking your campaigns, InfusionSoft does gives you all of the information that you need. You can get real-time statistics regarding: open rates, click rates, opt out rates, and even bounce rates.
- The email marketing feature that stands out the most is the automation that you can take advantage of. The built-in automation engine allows to not only create unlimited autoresponders, but also automatically start or stop any autoresponder series based upon when someone fills out a form, opens an email, or even clicks on a link.
2. Multi-Media Marketing
- InfusionSoft goes far beyond standard email marketing and autoresponders by adding a laundry list of additional multi-media marketing capabilities.
- You can send your customers and prospects a real letter or postcard. Sending a letter through direct mail is now just as easy as sending an email.’
- Faxes have proven to be a very effective way to connect with your prospects because so few people send faxes anymore. InfusionSoft makes it easy to send a fax to your entire list.
- You can now pre-record a voice mail message and get it delivered to your entire list. A telephone call is still one of the most effective ways to connect with your customers, so don’t miss out.
InfusionSoft provides some of the most cutting edge communication features available online. They have taken the standard autoresponder and turned it into a fully automated, fully optimized communications machine. With so many unique features, it is no surprise that InfusionSoft WordPress integration has become so popular.
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