What Are the Most Popular Subjects of Membership Sites?

Posted on 02. Sep, 2010 by Steve in Tips & Tricks

Once you have decided that you want to try your hand at membership sites, the first thing that you need to decide is what topic you want to discuss. Choosing the topic is one of the most important decisions that you can make, because it will determine what type of audience you will geared towards. There are thousands of successful membership sites online covering a wide range of topics. However, if you look at what niches have the most membership sites, there are certain noticeable trends that could help you choose your own niche.

Most Popular Niches

By looking at what niches have the most membership sites, it will be much easier to see some of the aspects that are preferential when choosing your own niche.

1. Health

Health is has become a very important subject over the last decade. Countries all over the world are worried that their population is becoming more obese and suffering from more ailments than in decades past. There are a large number of sub niches within the health industry and they all have several things in common. The most popular sub niches include: weight loss, fitness/exercise, and specific ailments. One reason that the health niche has a large number of membership sites is because when it comes to getting information about health, people are willing to pay for immediate answers. Moreover, there is a belief that the health industry is radically changing all of the time, so people are willing to pay for the most pertinent and useful information, because it means that they don’t have to sift through all of the news themselves.

2. Business

There are also a large number of business related membership sites. This includes specific internet-related sites, home based business sites, and sites dedicated to helping small businesses expand and succeed. The reason that these types of membership sites are popular should be pretty obvious. People inherently want to make more money and will pay for the information that makes this happen. Members of these types of websites see their membership fee as an investment in their education and the future of their business, much like a business person who goes back to college to get an MBA. It is an investment that should help make them more money in the future.

3. How To/Hobby Websites

How to membership sites can be viewed in the same light as business membership sites. The only difference being that members are making an investment into their future for a different reason. Instead of investing to make money, they are investing to learn about something that will make them happier such as fishing. People want to be happy and are more than willing to pay for it.

When looking at the most popular websites, there is one thing that all of these niches have in common – the members want instant information to better themselves. Maybe they want to be healthier, make more money, or learn how to scrapbook. Regardless of what they want to learn, they are doing it make their lives better in one way or another.