Tag Archives: successful membership site

Maximizing the Value of the Content For Your Membership Website

Maximizing the Value of the Content For Your Membership Website

Posted on 24. Jul, 2010 by .

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It has long been said that “Content is King” and this is as true as ever.  It is especially important to understand in order to create a successful membership site.  It is not only important to supply quality content to your members, but also it in a way that provides the most value to them as well.  Here are 5 content rules that will make your membership site more valuable to every member. 1. Multiple Forms People can learn in a variety of ways.  Some people like to read, some like to listen, and some like to watch.  This means that you should be providing your content in all three forms.  By utilizing the power of multimedia content, you can move beyond simple PDF’s and include downloadable MP3′s as well as videos.  This ensures that everyone gets what they want.  You also get the added bonus of multiplying your content [...]

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3 Marketing Tips That Will Make Your Membership Website More Successful

3 Marketing Tips That Will Make Your Membership Website More Successful

Posted on 18. Jul, 2010 by .

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It doesn’t matter how good your membership website is if no one known about it.  There are a variety of different techniques that can be used to increase the visibility of your membership site, however some are more effective than others.  By taking advantage of some fundamental marketing tips, you membership website will be able to consistently increase its base of members. 1. Don’t Go For the Sale Right Away One of the biggest mistakes that you can make when marketing your membership website is to try and go for the hard sell right away.  Instead of pushing for sales immediately, it is much more profitable to focus on lead generation, by gathering email addresses.  Unlike many products sold online, a membership site is not a one-time sale, rather it is a recurring sale.  The best way to ensure that your members will continue paying for access to your membership [...]

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