Simple Tips to Improving Your Membership Site Order Process
Posted on 23. Feb, 2011 by Steve.
Simple Tips to Improving Your Membership Site Order Process For ecommerce sites, one of the biggest areas that continually gets tested and improved is the checkout or order process. This same trend can now be seen in the arena of membership sites as well. There is nothing worse than getting someone who is ready to become a paying member, only to bail out during the checkout process. Fortunately, there are a lot of small things that you can do to prevent this from happening. Here are a few simple tips that will help you improve your order process and boost conversions. The most important that you can do is make the checkout process as clear as possible. One reason that people will back out of the subscription process to your membership site is that the instructions are not clear. They may not understand why they are entering certain pieces of [...]
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How Many Payment Processors Should Your Membership Plugin Support?
Posted on 18. Feb, 2011 by Steve.
One of the biggest sticking points when choosing a membership plugin for your WordPress site is payment processor integration. There are a number of issues to consider when deciding what your best options are. You should not only consider which payment processor that you want to use, but also what your current and future members want to use. To answer this question, many membership site owners think that they only need a plugin that has “enough” options available, the problem is deciding what “enough” really is. The truth is that one could be enough or maybe you need 10. It all comes down to what your members and potential members want. If you are only operating in the United States then you might be able to use only PayPal, but you might also need a regular merchant account as well. The problem is that most membership sites are not very [...]
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Where Does Your Membership Site Fit Into Your Business Strategy?
Posted on 14. Feb, 2011 by Steve.
One of the biggest decisions that you have to make is where your membership site will fit into your overall online business strategy. For some people it is a springboard for more expensive products and services like coaching and mentoring programs, sometimes even live conferences. Other people make their membership site the top of their pyramid, while some it the whole of their primary strategy. Here is a closer look at different ways that a membership site or series of sites can be fit into your overall plan and how they can be used. The Top of the Ladder For a lot of people, there membership site is really the focal point of their online profit strategy. There are several benefits that can be gained from this. The primary benefit is that recurring income is where the focal point of the marketing efforts will go. This enables a very solid [...]
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3 Ways the Right Affiliate Plugin Can Boost Your Profits
Posted on 09. Feb, 2011 by Steve.
When choosing an affiliate plugin, it can be easy to notice the similarities that most of them have in common such as sales tracking. At the same time, it is very easy to overlook additional features and abilities that can boost your profits. Many of these features are subtle and many people will undervalue them. Here is a closer look at several of these features and how they can be used to boost your profits. Along with tracking, the heart of the best affiliate plugins is communication. There are two separate features that you need in order to communicate effectively. The first is that you need to be able to automatically add new affiliates to your affiliate mailing list. This will ensure that they are alerted whenever changes are made. More importantly, you also need to have a way to communicate with them through the affiliate area. If you have [...]
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3 Essential Elements of Effective Membership Site Management
Posted on 04. Feb, 2011 by Steve.
Creating a membership site is only half the battle. In reality, anyone can setup a membership site, but the thing that sets successful sites apart from the rest is how it is managed. This is because a poorly managed membership site will quickly drive members away which makes creating a sustainable site impossible. In order to make sure that your membership site is set up so that you can effectively manage it, here are three things to keep in mind. Time Spend Pre and Post Task It may surprise you how much time you spend preparing for a task and finishing a task. For example, loading a WordPress post (assuming it is already written) includes signing into your admin area, entering the post section, and creating a new post. All of this before you actually add your content. Once you are finished, you need to add tags, a description, any [...]
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Can a Membership Site Based Around a Forum be Profitable?
Posted on 31. Jan, 2011 by Steve.
Over the past few years, there has been a lot of different types of membership sites that have become popular. One of the most recent trends is to create a website that is freely accessible by the public but a forum that is only for paying members. Another spin off the same concept is to create a forum that is available to everyone while have a sub-forum that is for paying members only. The big question lately has been whether or not this type of membership site model will be sustainable over the long term. Here is a quick look at some of the reasons that forums will likely be an effective membership model for a long time. 1. Interaction One of the biggest reasons that forums will likely always be a great membership model is because of the personal interaction that forums are built on. Most people sign up [...]
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3 Reasons To Choose Your WordPress Membership Plugin Carefully
Posted on 20. Jan, 2011 by Steve.
As WordPress continues to claim a larger share of the CMS world, there are more plugins created for membership sites than ever before. The problem that many people run into is that they either assume that all of these plugins are created equal, or they simply don’t know how to choose the right one. This means that you need to choose your WordPress membership plugin carefully. Here are three all-to-common scenarios that people face when they choose the wrong membership management plugin for their WordPress site. 1. Plugin Dictates Site One the biggest problems that you will run into if you do not choose your WordPress membership plugin carefully is that your entire site will be limited by the plugins abilities. For example, if the plugin doesn’t allow you to post teaser content then your membership sites SEO abilities will be limited or you will be forced to create another [...]
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